Steam and Discoverability

  1. If a player is on Steam, they’ll see popups from their friends, telling them what their friends are playing right now.
  2. When a developer updates a game, Steam has a number of tools that help push that game to new audiences based on updates, including Announcements and Update Visibility Rounds. Valve recommends updating frequently, pushing major updates every 1–2 months and minor updates more frequently.
  3. Steam has a “Discovery Queue” that pushes “the most popular recently-released titles” in the store. (https://www.gamasutra.com/blogs/ErikJohnson/20190404/340061/A_Deep_Dive_Into_Steams_Discovery_Queue.php)
  4. There’s also a “Recommendation Feed” that recommends games based on other titles the user has been playing, as well as a host of other algorithmic factors

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Johnnemann is a 19-year veteran of the game industry. He has worked across a variety of games, roles, and in AAA and indie spaces.

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Johnnemann Nordhagen

Johnnemann Nordhagen

Johnnemann is a 19-year veteran of the game industry. He has worked across a variety of games, roles, and in AAA and indie spaces.

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